Nucific BioX4 – Unethical Upselling Business Practices

0 is an e-commerce supplement shop owned and operated by Nucific. Bio-X4 supports healthy weight loss and digestion, according to the official website.

Nucific supplements include Advanced Slimming Probiotic, Bio-X4, and Probiotic Complex.

About Nucific

The About Us or Contact Us pages do not provide significant information that could be utilized for validation purposes. Nucific provides the phone number, (888) 679-5520, and support email,

Nucific partners with Dr. Amy Lee, Chief Medical Officer at various California-based nutrition clinics.


Domain Information

The website was registered on April 13, 2015.

Image: WhoIs

Nucific California Business Search

A business search via the California Secretary of State website does not validate Nucific as a registered business. The search did not render results for Nucific.

Image: California Secretary of State

Nucific Utilizes Stock Images utilizes stock images, instead of unique images. For example, the “Is Air Frying Healthy? Here’s What You Need To Know” image is a Shutterstock image. The “Sweet Potato Vs Regular Potato: Are Sweet Potatoes Healthier Than Regular Potatoes? Image is copyrighted from the official Llywodraeth Cymru Welsh Government ( website.

Image: Google
Image: Wales Business

A pharmaceutical or supplement company would not utilize stock or copyrighted images.

Nucific BBB Business Filing

The BBB filing provides the address 30700 Russell Ranch Rd., Westlake Village, CA 91362, a Keller Williams Building. Nucific is not listed on Google Maps for the address. Tax Hardship Center, Radke Agency & Associates Keller Williams, and Tax Response Center are connected to the address.

Image: BBB

The filing does not provide a suite number. The UCLA Health Westlake Village Women’s Imaging Center is located at the property in suite 110.

Image: UCLA

BBB-Accredited Nucific

Nucific is accredited by BBB, with an “A+” rating. The customer reviews provide consumers with enough information to determine if they should do business with Nucific. It is important to note, the 1- and 2-star reviews are overshadowed by a boatload of 5-star reviews. It is difficult to validate the legitimacy of customer reviews. However, we recommend reading a mixture of reviews, instead of basing your decision on the 5-star reviews.

It is worth noting, some of the 5-star reviews contain symbols, which makes one question if they are truly legitimate. It is obvious some of the reviews are fake because they are duplicated. There are multiple customer reviews posted on the same date, which is highly unlikely.

One particular review, posted on December 14, 2021, claims Nucific charged her for two additional bottles without her authorization.

Image: BBB

Theresa S. described Nucific as a “scam.” Like Pamela, she received additional orders without her authorization. She claims Nucific does not cover the return shipping cost.

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Cynthia made similar complaints, claiming Nucific charged for additional orders without her authorization. She reported no improvement in her weight.

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Nucific BBB Complaints

A BBB complaint filed on November 23, 2020, claimed to have received additional bottles of BioX4 without her authorization. Nucific did not question the customer complaint, just authorized a refund.

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Nucific has a history of 111 customer complaints handled by BBB. All the complaints are very similar – refund issues, unauthorized credit card charges, upselling, and aggressive business practices.

Trustpilot Reviews

Like BBB, Trustpilot has hundreds of 4- and 5-star reviews that overshadow the 1- and 2-star reviews.

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David posted a Nucific review on July 23, 2021. He claims Nucific upsold his wife an additional three bottles and 5 more additional purchases without his authorization. Sasha Jones posted a review, claiming Nucific Probiotic Complex was ineffective.

Image: Trustpilot

Ang claimed her order was never shipped. Frank Rayner makes similar complaints. He claimed his order was never shipped.

Image: Trustpilot

Afterword – Biox4 Scam

Is Biox4 a scam? There is no evidence to legally describe Nucific Bio-X4 as a scam. However, numerous BBB and Trustpilot reviews are enough to say the vendor has a history of upselling its customers.

There is no evidence the 5-star customer reviews posted on Trustpilot and BBB are legit. A red flag worth noting some of the reviews contained unique symbols and duplications. The explanation may be that Nucific purchased the reviews, or the customers unknowingly posted their reviews several times.

Nucific has a large volume of customer reviews, many of which were posted on the same day in the past month. There are nearly 600 BBB reviews and almost 900 Trustpilot reviews for Nucific. It is a fact most customers do not write reviews unless they have a poor experience.

A business search via the California Secretary of State website did not find a Nucific business filing. The physical address listed in the BBB filing is not connected to Nucific via Google Maps. The building belongs to Keller Williams, which does not have Nucific listed on its website.

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